< DesignDevelopment

ZAUM

ZAUM is a storytelling company based at the foot of the Manhattan Bridge in Brooklyn. Over a period of a few months, I explored in Russian constructivist art to produce the identity for ZAUM. Inspired by the warm tones and sharp shapes I created a graphic palette.

Zaum Films Colors
Colors
Zaum Films shapes
Shapes
Zaum Films Shape Exploration 1 of 3
Shape Exploration 1 of 3
Zaum Films shape Exploration 2 of 3
Shape Exploration 2 of 3
Zaum Films shape Exploration 3 of 3
Shape Exploration 3 of 3
Zaum Films typography
Typography

Logo Design

Combining all of the colors, shape explorations and type selection I landed on both a strong and clean logotype. When merged with the shapes and colors it comes alive without unhinging itself.

Zaum Films logotype 1 of 3
Logotype 1 of 3
Zaum Films logotype 2 of 3
Logotype 2 of 3
Zaum Films final logo with colors and shapes
Final logo with colors and shapes

Web Design

The website applies a lively random-loading gif featuring small clips from many of the productions Zaum has worked on. Check out the full project to experience the fullest effects.

zaum.film website Home page
The website

My Role

Logo Design, Web Design, and Development

Collaboration

Grant Slater

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